Customers generally find That's It Apple and Mango bars to have a good, delicious, or authentic fruit flavour, often described as naturally sweet and tasting like real fruit, with the absence of added sugar being a frequently appreciated attribute. The product is widely praised for its simple and clean ingredient list, typically containing only apple and mango, without artificial ingredients, additives, or preservatives. Many reviewers highlight its convenience as an on-the-go snack suitable for various occasions, such as for work, school lunches, or travel. It is commonly perceived as a healthy or healthier snack alternative, offering a guilt-free option. The bars are popular among families, with both adults and children, including toddlers, enjoying them. The texture is often described as soft and chewy, though a few customers found it unpleasant or not to their liking. Some reviewers express concerns about the price, finding the product expensive or wishing it were cheaper, while others believe the quality justifies the cost. Additional noted attributes include being approximately 100 calories, gluten-free, vegan, and a source of fiber. The product is frequently purchased at Costco, and a few customers expressed a desire for larger bars. A minority of reviewers did not enjoy the flavour.