Customers frequently report the Nicorette Icy White Gum 2mg to be effective in reducing cravings and aiding in smoking cessation or reduction. Many find the taste pleasant, fresh, and minty, with some specifically highlighting the long-lasting mint flavour. The product is often recommended, with users appreciating its role as an alternative to cigarettes, helping to keep the mouth busy. The 2mg strength is generally considered appropriate, and the gum is described as easy to use. However, some customers experience negative taste, describing it as unpleasant, funny, or having insufficient mint strength. A minority found the product was not suitable for them or did not work as expected, and there were occasional negative comments regarding the texture. A small number of users also reported side effects such as increased hunger, addiction to the gum, or throat irritation.