Home Tester Club Choice: Best of women's shampoo

Survey results from 10 March 2019

2,357

Home Testers participated

Most Important Attribute

Leaves hair soft

Brand used most often

Other

Pantene

Garnier

Brand Loyalty

Top brand per purchase consideration

Leaves hair soft : Pantene

Dry and damaged hair : Pantene

Leaves hairy shiny : Pantene

Volume : Pantene

Fragrance : Herbal Essences

Value for price : Herbal Essences

Brands surveyed by Testers

Pantene

 >

Dove

 >

Garnier

 >

Herbal Essences

 >

Clairol

 >

TRESemmé

 >

Head & Shoulders

 >

Store Brand

 >

Other

 >

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Products within category
Batiste Dry Shampoo, Sweetie Fragrance

4.4 from 379 Reviews

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Herbal Essences Honey & Vitamin B Sulfate-Free Shampoo

4.5 from 139 Reviews

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Head and Shoulders Clinical Strength Anti-Dandruff Shampoo

4.7 from 177 Reviews

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OGX® Green Tea Fitness Shampoo

4.5 from 79 Reviews

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