My son is extremely picky when it comes to soaps, deodorants, colognes, etc. On a whim I grabbed him this particular scent while it was on sale. Needless to say, it was a hit! This is hands down one of the best smelling shower gels I’ve bought him he said. He likes that It has a clean and fresh masculine scent. It smells a little like cologne without being too overbearing. The fragrance last throughout the day and that’s a plus he loves about it. He highly recommends it!