Colgate Optic White Purple Toothpaste
4.6 from 235 reviews
93%
recommend
AI Review Summary
Many customers (52%) reported positive whitening or brightening effects on their teeth. A significant number (32%) experienced a fresh and clean feeling in their mouth or breath. The product's overall effectiveness was noted positively by 46% of reviewers. Regarding the speed of results, 16% observed quick differences, while 20% indicated that consistent or long-term use was necessary. The taste or flavor was generally well-received, with 22% describing it positively and 10% finding it neutral. Approximately 14% of customers specifically mentioned its ability to neutralize yellow tones and remove stains. Conversely, 10% reported no significant whitening, and 12% experienced mixed or gradual whitening results. Some reviewers (8%) found the product to be overhyped or generally ineffective. The toothpaste received positive recommendations from 24% of customers. Other positive attributes, cited by 8-10% of reviewers, included its affordability, agreeable packaging, and favorable comparison to other Colgate products.
Great product
Highly recommend to purchase. Purple cancelling yellow stains. Love the effect. Light formula. No stains. Really works great for the whole family. Always purchase this. Can't pick a different brand.
Surprisingly excellent
I love how fresh and clean it makes your mouth feel. I think this may be better than the charcoal toothpaste they made years ago.
Next level
This tooth paste helps so much with whitening and getting rid of previous stains. It leaves your breath so fresh and clean too!
Purple toothpaste
I’ve been using the Colgate Purple Whitening toothpaste and it really does help balance out yellow tones for a brighter smile. I noticed a difference pretty quickly, and it leaves my teeth feeling smooth and fresh after brushing. The flavor is pleasant too—not too strong. The only reason I gave it 4 stars instead of 5 is that the results aren’t as dramatic or long-lasting as I’d hoped, so you do have to keep up with it consistently. Still, it’s a great option for daily whitening maintenance!
Purple Toothpaste
Cool toothpaste. I’m not sure how much the purple coloring actually does anything but it’s still toothpaste, nonetheless. I like the Optic White line so I’ll be trying a different toothpaste in the same line since a friend told me about the results she saw using another toothpaste in the line. I’ve been trying to avoid fluoride toothpastes but if you’re going to use them, this isn’t a bad one and is cost effective.
1
Great for whitening
I actually just bought this toothpaste a few weeks ago and I do notice a difference with every day continuous use. I can see a difference. The purple and it helps neutralize the yellow, especially for coffee and tea drinkers.
1
Alright
This does the trick for clean teeth and does whiten your teeth. I would like a lot cleaner ingredients though as someone that cares about what I put in my body.
Better then other purple toothpaste
I got the hi smile purple toothpaste but this one is a game changer I love it …you see a difference immediately after the first use I’m not breaking my pockets and I’m getting a brighter smile I say that’s a definitely a win
2
Colgate Purple Toothpaste
I've seen this purple toothpaste advertised a lot and all over social media. I thought it would be a miracle worker but its not. Its just a regular toothpaste. I didn't notice any huge difference in whitening. It made my teeth clean and my mouth feel refreshed but that's what I would expect eith Colgate toothpaste. I wasn't blown away.
Didn't do much
Tried it and was not impressed so many people talk about try the purple toothpaste and I see it all over social media so I had to try and it was exactly like any other toothpaste I have tried .
