4.5508989an intense deep purple gel cream enriched with Japanese cool pigment and infused with white peony. yūbi blonde anti-brass shampoo intensely nourishes hair while neutralisizing brassiness and unwanted yellow tones.
benefits:
- counteracts brassiness for a long-lasting cool blonde result
- gently cleanses while conditioning
- adds a natural glow and smooth touch
Shu Uemura YB Anti-Brass Purple Shampoo
4.5 from
89Reviews
Shu Uemura YB Anti-Brass Purple Shampoo
an intense deep purple gel cream enriched with Japanese cool pigment and infused with white peony. yūbi blonde anti-brass shampoo intensely nourishes hair while neutralisizing brassiness and unwanted yellow tones.
benefits:
- counteracts brassiness for a long-lasting cool blonde result
- gently cleanses while conditioning
- adds a natural glow and smooth touch
an intense deep purple gel cream enriched with Japanese cool pigment and infused with white peony. yūbi blonde anti-brass shampoo intensely nourishes hair while neutralisizing brassiness and unwanted yellow tones.
benefits:
- counteracts brassiness for a long-lasting cool blonde result
- gently cleanses while conditioning
- adds a natural glow and smooth touch
This shampoo makes a significant difference after one use and letting it sit for 4 minutes! Best one I’ve used thus far and I have tried schwartzkopf, shimmer lights, sally beauty brand and none of them have made my hair as silver and non brassy as this one.
I have naturally dirty blonde hair, and get it highlighted and lightened twice a year, and often put grey into it. This purple shampoo kept my colour fresh for multiple washes, when it would normally already be showing brassiness and yellowing. It product also smells amazing and lathers well. I would definitely buy this shampoo again.
Home Tested with free product
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Home Tester
10 Reviews
Home Tester
10 Reviews
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22-12-2021
Best Purple Shampoo
As a blonde for 15+ years, I have used my fair share of purple shampoo. This is by far the best product I have used. It smells nice, works well to remove brassiness from my hair and leaves my hair soft (something that is uncommon in purple shampoo). I will continue to use this and very pleased. This is my honest review though I did receive the product for free for my review.
This purple shampoo is a great option for blondes. The scent is gorgeous and it doesn’t leave hair feeling super dry like other purple shampoos. The actual toning properties aren’t amazing, but it does work on darker blonde tones really well
Home Tested with free product
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Korinne(Sherbrooke)
Home Tester
14 Reviews
Korinne(Sherbrooke)
Home Tester
14 Reviews
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21-12-2021
Amazing pigment
I loooooove it!!! Amazing purple pigment!!! This shampoo smells really good. it is recommended to leave on for 3-5 minutes but the pigment is very intense so I leave a maximum of 2 minutes
The smell is ok, nothing outstanding. It suds really well. As far as toning the brass, I would not recommend this product. I’ve had blonde hair for ten plus years. The shampoo itself is very deceiving since it is very dark . However it does not live up to the expectations.
This was given to me through home testers club, I was not paid to say this. This is my own experience.
I received this product to test, I have very thick long coloured blonde hair and this product came at a great time as I’m due to visit my salon so my hair is a bit brassier than usual. I used it twice, first time on wet hair and didn’t notice much change in the brightness of the blonde. I found the shampoo very drying, like many purple shampoos but I’d expect a brighter blonde after for the way my hair felt. The smell is amazing, it’s a bit of a more masculine scent than you’d typically see in hair care but I loved it but not Impressed with the brightening.
I really like the shampoo! The product is really dense and pigmented and gives a good lathe to your hair! What I would suggest is to add a conditioner or use the hair baume which is amazing! My golden highlights were really nice !
Home Tested with free product
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Justine(Lower Sackville)
Home Tester
4 Reviews
Justine(Lower Sackville)
Home Tester
4 Reviews
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20-12-2021
Smells so good
I love the smell. Love. Also keeps my hair looking good! Doesn’t dry it out like most other anti brand products
From the packaging to the actual product everything was luxurious. The smell of the shampoo was great and the pigment was extremely vibrant. You don't need a lot for a good lather. I did find that 2 min into the lather it felt like nothing was there. Until I rinsed and watch the vibrant colour drain away. It really took out the yellow tones from my hair in just 1 use.
My hair was black. After dying my hair, my hair was so dry and tangled all the time. When I first used it, I was so worried that it was gonna stain the bath tub like the other purple shampoo. After using the shampoo for a while, my hair keeps its color pretty good and my hair is so soft!
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